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🇮🇹 Naples, Italy |
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Become a tour guide
in Naples

The best pizza in the world costs four euros and there's no sign on the door.

Get started — Naples

Why Naples needs a local guide

Naples is loud, chaotic, and completely itself. The centro storico is a UNESCO site that functions as a living, breathing, laundry-hanging, scooter-honking neighbourhood. Pompeii is a train ride away. The Amalfi Coast starts at the end of the Circumvesuviana line. Naples is the base camp — raw and unfiltered.

Naples has spent years as the city tourists passed through on the way to Pompeii or the Amalfi Coast. That is changing fast. The centro storico is a UNESCO site that functions as a living neighbourhood — laundry overhead, Vespas weaving past, shrines to Maradona on every corner. Around three million visitors come each year, and increasingly they come for Naples itself. To become a tour guide in Naples means embracing the chaos and translating it. The Quartieri Spagnoli are tight alleys where family life spills onto the street through the bassi — ground-floor apartments with open doors. The Sanita neighbourhood has catacombs, emerging street art, and a community that has turned anti-Camorra activism into cultural regeneration. Spaccanapoli cuts through the old town like a knife, and the underground Greek-Roman tunnels beneath it add a second city below your feet. Become a tour guide in Naples and Pompeii is a Circumvesuviana ride away — most guides combine both. But the street food tour format is where Naples truly outperforms: pizza at Sorbillo, sfogliatella at Pintauro, fried cuoppo from a Quartieri Spagnoli cart. To become a tour guide in Naples is to work a city that does not apologize for itself and does not need to.

Food & drink
Pizza margherita at Sorbillo or Da Michele (pick your side, this is a real rivalry). Ragu napoletano that cooks for six hours. Sfogliatella riccia from Pintauro on Via Toledo — they've been making them since 1785.
Neighborhoods
Spaccanapoli for the old-town cut-through, Quartieri Spagnoli for the narrow alleys and street shrines, Sanita for the catacombs and the emerging art scene.
Who we need
A Neapolitan who is not afraid of the chaos and can translate it for visitors — the Camorra history, the street art in Sanita, the underground Greek-Roman tunnels. This city does not need polishing.
The 'basso' apartments — ground-floor rooms that open directly onto the street — are a Neapolitan housing form that blurs the line between private and public. Entire family lives happen on the sidewalk.

Become a guide in Naples

+2 000€ /month avg. 1 guide per city 0h minimum

Apply with your profile and local knowledge of Naples. We pick one person per city. If selected, you get the app, the tools and the audience. You handle the recommendations.

Get started — Naples
FAQ

Questions about guiding in Naples

How do I become a tour guide in Naples?
Regione Campania licence. The exam covers Greek-Roman archaeology (you need Pompeii knowledge), Baroque art (Caravaggio's Naples period), and the city's layered underground. Specific Pompeii and Herculaneum accreditation exists as an add-on. On LYA, show your dual expertise — Naples street-level knowledge and Pompeii archaeological depth. Describe your centro storico route, your street food stops by name, and whether you hold the separate Pompeii accreditation. If you can also run a Sanita catacombs tour or a Napoli Sotterranea underground walk, those are distinct products worth listing.
How much can I earn as a city guide in Naples?
Naples is increasingly a destination in its own right, not just a Pompeii stopover. City tours run 150-300 EUR for half a day. Pompeii private tours are 250-400 EUR. The street food tour format is booming — small groups, 3 hours, high tips. A guide combining a morning Pompeii excursion with an afternoon Naples street food tour can earn 400-650 EUR in a day. Street food tours for groups of four to six run 50-70 EUR per person, and tips in Naples are the highest in Italy because clients feel the authenticity. Year-round demand is strong — Naples has no dead season, and cruise ship traffic from the port adds a reliable baseline.
What do I need to be a LYA guide in Naples?
Italian is essential — Neapolitan dialect helps with locals but the exam is in standard Italian. English is the main tourist language. Greek and Roman archaeology knowledge is mandatory given Pompeii. Don't be squeamish about the city — clients want authenticity, not apologies. At Pompeii, you need to navigate the site efficiently — it is 66 hectares and you cannot see it all, so knowing which houses are open on which days and how to avoid the tour-bus bottleneck at the Forum is practical skill. In Naples, knowing which pizza queue moves fastest (Da Michele's left door, not the right), where to stand in the Sanita catacombs for the best acoustics, and how to explain the Maradona cult without trivializing it — that is what separates a Neapolitan guide from a hired walker.
Is Naples still available?
Yes. Naples is open right now. One guide per city, first come first served.
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